How to get on Bold Names
Published by The Wall Street Journal
WSJ’s Bold Names brings you conversations with the leaders of the bold-named companies featured in the pages of The Wall Street Journal. Hosts Tim Higgins and Christopher Mims speak to CEOs and business leaders in interviews that challenge conventional wisdom and take you inside the decisions being made in the C-suite and beyond.
Bold Names runs an interview format and publishes roughly every 7 days. Signals we read: interview language in episodes; interview framing in show description. Pitch a specific episode idea rather than a description of yourself, reference an episode you have actually heard, and lead with one checkable proof point. Shows at this cadence typically book two to six weeks out.
Bold Names FAQ
Does the Bold Names podcast accept guest pitches?
Bold Names runs an interview format, which means guest pitches are realistic. Whether a specific pitch lands still depends on topic fit and how the show is approached.
What does the Bold Names podcast cover?
WSJ’s Bold Names brings you conversations with the leaders of the bold-named companies featured in the pages of The Wall Street Journal. Hosts Tim Higgins and Christopher Mims speak to CEOs and business leaders in interviews that challenge conventional wisdom and take you inside the decisions being made in the C-suite and beyond.
Next step
We pitch shows like this every week.
Flat $499 a month, one guaranteed placement minimum, and you approve every show before we pitch it.
Free 20-minute call. If we are not a fit, we will say so.